Tuoba – Heavy-Duty Brake Pad & Lining Expert Since 2006
Private label brake pad solutions

Private Label Brake Pads Manufacturer for Aftermarket Brands

Sell brake pads under your own brand name. Tuoba has made brake pads since 2006. We match the friction formula to your market, mark your logo on the backing plate, print your boxes and barcodes, and keep every reorder on the approved spec. More than 110 brand customers in over 50 countries already buy from us.

3,000+ brake pad modelsLogo marked on the backing plateTecDoc / ACES-ready catalog data
Private label brake pads with branded retail packaging
Your brand · Your market · Made by Tuoba
From SKU list to shelf-ready range

How Private Label Brake Pads Work with Tuoba

Private label brake pads are made in our factory and sold under your brand. You decide the part numbers, the price level and the look of the box. We make the pads, mark them with your logo and part number, pack them in your packaging and ship them ready to sell.

Start with your best-selling part numbers. Send them as WVA, OE or FMSI numbers, or as a competitor's part numbers, and we check them against the 3,000+ brake pad models we already make. A short, focused first order sells through faster than a big catalog and ties up less stock. Still deciding between OEM parts and your own brand? Read OEM vs private label brake pads.

Review Your Brand Launch Plan
Who this solution is for

Private Label & White Label Brake Pads for Every Sales Channel

Brands, distributors and retailers sell in different ways, so we adjust the range, packaging, product data and reorder plan to the way you sell. Established brands in the US, Germany, Australia and Spain already build their ranges with us, and we are an OE supplier to SHACMAN and FAW Jiefang.

01 · BRAND OWNER

Established Aftermarket Brands

Add part numbers or a second price line under your brand, with the same formula and box style every time.

02 · DISTRIBUTION

Distributors & Importers

Own the brand instead of reselling someone else's. A house brand built around local vehicles gives you more control over margin.

03 · BUYING NETWORK

Buying Groups & Distributor Networks

Get the factory, quality and coverage documents your supplier and category reviews ask for, in one package.

04 · DIGITAL SALES

E-commerce & Omnichannel Brands

Launch with retail boxes, product photos, barcodes and fitment data ready for your listings.

05 · COMMERCIAL

Commercial Vehicle Parts Specialists

Private label truck brake pads, brake linings and drum brake shoes for trucks, buses and trailers.

06 · SERVICE CHANNEL

Retail & Workshop Chains

A house brand your fitters trust, with clear fitment, steady restocking and after-sales support.

Already have a SKU list? Send WVA, OE, FMSI or competitor numbers and we check coverage. Starting a new brand? Tell us your market, sales channel and how many part numbers you want to start with, and we suggest a practical first range.
01 · SUPPLIER ONBOARDING

Supplier Qualification Support

We send our IATF 16949 and ISO certificates, test reports and factory information in the format your supplier review asks for.

Request Qualification Documents
02 · PRODUCT DATA

Catalog & Fitment Data

Part numbers, WVA / OE / FMSI cross-references, vehicle fitment, dimensions and photos in Excel, ready for TecDoc, ACES/PIES or your own template.

Discuss Data Requirements
03 · CONTINUED SUPPLY

Launch, Reorders & Expansion

Start with the part numbers that sell, then use your sales data to plan reorders and add new numbers.

View the Launch Process

Not building your own brand? Distributors who want to stock Tuoba-brand parts, and vehicle makers or tier suppliers who need an engineering-led development project, have their own pages.

Range and SKU planning

Private Label Brake Pads, Truck Brake Linings & Drum Brake Shoes

Mix passenger car, light commercial and heavy-duty parts in your first order, then add part numbers as your sales data comes in.

Brake pads prepared for private label development
3,000+ brake pad models in our range3,000+ passenger car pads, 500+ commercial vehicle pads, 1,000+ brake linings and 300+ brake shoes.
01

Passenger Cars

Value, mainstream or premium lines in ceramic, NAO, low-metallic and semi-metallic formulas.

02

Light Commercial Vehicles

Vans, pickups and delivery vehicles, chosen by what sells in your local market.

03

Heavy-Duty Trucks & Buses

Truck and bus brake pads, brake linings and new drum brake shoe assemblies for trucks, buses and trailers.

04

Specialty Applications

Racing, agricultural, forklift and reach-stacker brakes, checked one by one before they join your range.

Available part numbers depend on your market, formula and any approvals needed. We confirm final coverage against the list you send.

Shelf-ready private label execution

Private Label Brake Pad Branding, Packaging & Product Data

We handle the pad, the marking, the box and the data as one package, so what is printed on the box matches what is inside it.

01

Market Formula Positioning

Decide what each line promises: quiet, clean, strong bite or long life.

  • Quiet and low dust
  • Bite and pedal feel
  • Wear life and heat resistance
02

Branding & Product Marking

Your logo and part number on every pad, plus a code that traces each batch.

  • Logo and part numbers
  • Batch or date codes
  • Laser or printed marking
03

Shelf-Ready Packaging

Retail boxes or bulk packs, designed for the way you sell.

  • Retail box design and printing
  • Barcodes and product labels
  • Safety notes in your language
04

Accessories & Catalog Data

The hardware and data that go with each part number, supplied to match.

  • Shims, clips and wear sensors
  • Product photos and specs
  • Fitment data in your format
Market-oriented formula strategy

Private Label Ceramic, Low-Metallic & Semi-Metallic Brake Pads by Market

A material name alone does not sell a pad. We look at the vehicles, how drivers use them, your price level and the rules in your target market together.

Product positioning

One brand often needs more than one formula

A value line, a mainstream line and a premium line usually promise different things. We agree the formula before samples, box claims and listings are approved.

01

Ceramic for North America

Quiet, low-dust ceramic pads suit cars, SUVs and light trucks in the US and Canada. Our formulas meet the US and Canada copper limits, and pads sold there carry the LeafMark mark.

Ceramic
02

High-Bite Low-Metallic for Europe

European drivers expect strong bite and stable braking at speed, so low-metallic is the usual choice. Replacement pads sold in the EU and UK need ECE R90 approval, and we confirm which part numbers have it.

Low-metallic
03

Semi-Metallic for Trucks & Fleets

Semi-metallic pads handle heat and long mileage on trucks, trailers and delivery vehicles.

Semi-metallic
04

Value Range for Price-Led Markets

Balance performance, coverage and price for one sales channel or customer group.

Project-specific review
Shelf-ready brand experience

Custom Packaging for Private Label Brake Pads

We turn your brand guidelines into print-ready artwork, labels, barcodes and shipping cartons before launch.

Custom brake pad packaging for private label brands
From approved artwork to ready-to-sell boxesThe pad, the box and the catalog data all say the same thing.
01

Brand Identity & Artwork

Your logo, colors and fonts applied the same way on every box size.

02

Product Information in Your Language

Part number, fitment, product line and required safety text, in the languages you sell in.

03

Barcode & Traceability

EAN, UPC or your own barcode format, with batch and product codes.

04

Retail & Transit Protection

Inserts, retail boxes and master cartons sized for display and for the shipping route.

05

Sales & Catalog Assets

Product photos, specs and catalog files ready for your launch.

Private label brand launch

Private Label Brake Pad Development & Launch Process

Six steps take you from the first brief to the first shipment and the reorders after it.

Brake pad inventory prepared for private label supply
Range → Brand → LaunchPlanned for the first order, your listings and later expansion.
01

Market & Channel Brief

Tell us your target countries, customers, price level, sales channel and launch date.

02

Range Mapping & Priorities

We check your WVA, OE, FMSI or competitor numbers against our 3,000+ models and agree the first part number list.

03

Formula, Brand & Data Definition

Agree the formula, box claims, marking, accessories, packaging, barcodes and the data you need.

04

Quotation, Sample & Artwork Approval

We quote within 24 hours. Samples ship by DHL within 72 hours. You approve samples and artwork.

05

First Production & Listing Preparation

Production runs to the approved spec. MOQ is 100 sets per part number, mixed part numbers welcome. Lead time is usually 15 to 45 days.

06

Reorders & Range Expansion

Use your sales and stock data to plan reorders and add part numbers that will sell.

Sample and artwork approval

Private Label Sample & Packaging Approval

Check fit, formula, marking and packaging on real samples before production. Samples ship by DHL within 72 hours.

1. Sample Scope ConfirmedPart numbers and what to check are agreed
2. Product & Packaging ReviewFit, formula, marking and box checked
3. Approval Before ProductionYou sign off the pad and the packaging
Brand and supply confidence

Private Label Brake Pad Quality & Repeat Supply Control

We check manufacturing controls, documents, product data and packaging approvals against your final range and target market.

Tuoba automotive friction product manufacturing facility
One manufacturing partner

The approved sample sets the standard for every reorder

Your spec, materials, process settings, inspection, batch codes, marking and packaging are all locked to the approved sample. Friction, wear, shear and SAE J2521 noise tests run on our in-house dynamometer.

2006Founded
50+R&D Engineers
3,000+Brake Pad Models
110+Brand Customers

IATF 16949 and ISO 9001 quality systems, ISO 14001 and ISO 45001 certified. Listed lining models carry ECE R90 approval. AMECA for North America, LeafMark copper marking and GB 5763 for China. Ask for the document list for your market.

Private label FAQ

Private Label Brake Pad FAQ

Can Tuoba make brake pads under my brand?

Yes. We mark your logo and part number on the backing plate, pack the pads in your boxes and print your labels and barcodes. You approve all of it on samples before production starts.

What is the difference between private label and white label brake pads?

White label means you take one of our existing pads and put your brand and box on it. Private label goes further: you also choose the formula, the range and the packaging for your market. Both are made in our factory, and many brands start white label and move to private label as they grow.

Which products can I sell under my own brand?

Brake pads for passenger cars, light commercial vehicles, trucks and buses, plus brake linings and drum brake shoes. Pad formulas include NAO, low-metallic, semi-metallic and ceramic. Shims, clips and wear sensors can be supplied with the pads.

Can I use different formulas for different markets?

Yes. We choose the formula by vehicle, market, duty and price level. For example: ceramic for quiet, low-dust pads in North America, low-metallic for strong bite in Europe, and semi-metallic for heavy-duty trucks.

What is the MOQ for private label brake pads?

100 sets per part number, and you can mix part numbers in one order. Custom printed boxes have their own minimum, which we confirm in the quote. Lead time is usually 15 to 45 days. Payment is T/T: 30% deposit and 70% before shipment. Send your part number list and we quote within 24 hours.

Can I get samples before the first order?

Yes. Samples ship by DHL within 72 hours. Use them to check fit, formula, marking and packaging before you approve production.

How much does it cost to start a private label brake pad brand?

It depends on how many part numbers you start with, the formula and the packaging. The smallest start is 100 sets of each part number you choose, and custom printed boxes have their own minimum. Send your list and target market, and we quote within 24 hours.

What should I send for a quotation?

Your target market, sales channel, part numbers or vehicle list, estimated quantity, formula preference, packaging needs, barcode format and launch date.

Can you supply catalog data for TecDoc or ACES/PIES?

Yes. We supply catalog data in Excel, ready for TecDoc, ACES/PIES or your own template: part numbers, WVA, OE and FMSI cross-references, vehicle fitment, dimensions and photos.

Which certificates and approvals apply to private label products?

We run IATF 16949 and ISO 9001 quality systems and hold ISO 14001 and ISO 45001 certificates. Listed lining models carry ECE R90 approval, AMECA covers North America, and our formulas meet US and Canada copper limits with LeafMark marking. Approvals belong to specific part numbers and markets, so tell us where you sell and we confirm what applies.

Is territorial exclusivity available for private label brake pads?

Yes. We grant territorial exclusivity for qualified projects. The product range, annual volume and market borders are set in a separate written agreement.

Robert, Chief Executive Officer of Tuoba Auto Parts

Reviewed by: Robert, Chief Executive Officer, Tuoba Auto Parts.

Technical basis: UN ECE R90, AMECA, SAE J2521, SAE J2975, FMVSS 121

Private label brand launch

Start Your Private Label Brake Pad Project

Send your target market, part number list, sales channel, formula preference and packaging ideas. Our private label team checks the scope and replies with the next step. We quote within 24 hours.

✉Email ›info@tuobapro.com◉WhatsApp / Phone ›8619154283016
⌂Office & PlantsOffice in Hangzhou · Passenger car plant in Ruian · Commercial vehicle plant in Ningguo
Excel, PDF or photos
Not needed if you upload a list.
Your files and business details stay confidential. We can sign an NDA before you send detailed information.